Online Retail Report
New Study Confirms Shoppers Desire for Fast and Easy Access to Online Information
This survey sponsored by RightNow, and conducted by Harris Interactive®, underscores a significant opportunity for online retailers.
Nearly 50 percent of consumers (48%) say they have increased shopping online "a great deal" or "somewhat" in the past five years. With a continued influx of shoppers moving to the internet, retailers need to develop new strategies to meet the unique needs of online shoppers.
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